When a patient, a family or a buyer asks ChatGPT who to call, a few names come back. In your industry, a wrong name or a wrong fact is not a lost lead, it is a liability. Eidomai finds the questions you are losing, gets the page written that earns them, and puts nothing on your site you did not verify.
healthgrades.comPhysical Therapists near Encinitas, CA
movementlab.exampleMovement Lab: Physical Therapy for Athletes
a health publisherRunning injuries: causes and treatment
a directoryBest Physical Therapists in Encinitas
northshorept.comNorthshore Physical Therapy
a review siteEncinitas physical therapy: Top 10
a hospital systemRunner's knee treatment options
12345Next
Ten links. They pick one, or scroll, or go to page two.
→
Now: they ask
Best physical therapist for runners in Encinitas
AI
For a runner in Encinitas, I’d recommend Coastal Motion PT. They specialize in running injuries and gait analysis. Encinitas Sports Rehab and Movement Lab are also well regarded for sports rehab.
Northshore Physical Therapy is not mentioned. There is no page two to find it on.
Three names and a reason. They call one. Sample data
There is no page two.
For twenty years your customers typed a few words into a search box and sorted through a list of links. Now they ask an AI a full question, with their situation in it, and get back a few names. If you are not in the answer, your analytics will never tell you it happened. AI assembles that answer from pages it retrieved while answering. If no page of yours answers the question, you are not in the answer. Whoever published the best answer holds the customer. The engines do not pick a business. They pick a page.
How an AI answer gets built
Assembled from
Passages the engine retrieved while answering, often several sub-queries at once
Who gets cited
Pages that already rank. The AI does not discover you; it reads what Google already trusts
What earns it
A direct answer, your name stated plainly, facts the engine can verify somewhere else
What loses
A month of posts on autopilot. That is where most of the wrong claims in the library came from
Where AI Overview citations come from
Already in the top 2097%
Everything else3%
Semrush, 20,000 blog URLs, 2025. One page has to earn the rank and the citation together.
how an AI answer gets built, and where the citations come from
What you get
The guesswork is gone. The work gets done.
Getting recommended by AI is a job with a method. Eidomai is the method, the software and, if you want it, the people. Every month, in one place.
You know the work is being done.
Every month the questions get asked, the answers get read, and the next page gets written. You see it on your map. No wondering whether anyone is on it.
One system, built for this.
Not five tools and a spreadsheet stitched together. Measuring, deciding, writing, checking and proving, in one place, in one order.
It learns your business.
Eleven questions at the start, and it keeps asking as things change. The map is yours, and it evolves with you.
Visibility is not the outcome. A customer is. Every page is measured all the way down to the inquiry in your analytics, reported as a floor. A name in passing is not a recommendation, so mentioned, cited and recommended are scored as three things, because only one of them gets the call. We test the questions that matter to your business and show you the answers we get. Next to them, we report the AI visits and outcomes your analytics can identify.
Illustrative example18 of 46customer questions where AI names you, sample business
Observed client result20%of answers recommend you first, one client, August 2026
Results describe specific measured businesses and are not a guarantee of similar outcomes. See a full sample result.
What each number means
Found
Named in the answer. Every buyer question, across eight engines, monthly. Held, lost, or nobody’s, with the saved answer behind every cell
Chosen
Recommended first, and cited. Mentioned, cited and recommended are three different scores
Counted
Google Analytics joined to the map: AI referral sessions and the conversions they produced, next to the questions and pages that drove them
Sampling
Every engine asked more than once per run. API answers approximate the consumer apps; we report trend and share of voice, never absolute truth
found, chosen, counted: what the map measures and how the numbers are scored
How it works
See. Answer. Prove.
Find out which questions you are losing. Publish the page that answers them. Ask again and watch it move.
01
See
Which customer questions name you, and which name a competitor.
02
Answer
A page on your site that answers the question you are losing.
03
Prove
The same questions, asked again, and what changed.
Run it with your own team on The map, or have a person at Eidomai run it with you on Done for you. Either way, you approve every word that goes on your site.
See
The software
Asks the eight AI engines the questions your customers ask, every month, and saves every answer word for word.
Who does the rest
On The map, you read the diagnosis and pick the question worth competing for first. On Done for you, a person at Eidomai reads it and proposes; you approve.
Answer
The software
Builds the brief from facts you confirmed, in your voice, shaped the way the engines lift from, and checks the draft against those facts before it ships.
Who does the rest
On The map, you or your writer write from the brief and publish. Add a person to read the draft with The map with review. On Done for you, Eidomai writes, checks, publishes and places it; you approve every word.
Prove
The software
Asks the same questions next month, every engine, and lines the answers up against last month.
Who does the rest
On The map, you read what moved and pick the next question. On Done for you, a person at Eidomai reads it, tells you plainly, and picks the next one with you. Then around again.
Nobody controls what the engines say. What you control is what they find when they look: a page that answers the question, built from checked facts. That is what moves the answer, and the proof is the same question asked again. A change after the work is evidence to read, not proof that one page caused it.
Eidomai treats each buyer question worth working on as a piece of work: usually a page on your site, sometimes a fix to an existing page or to the fact behind a wrong answer, built from facts you confirmed and checked before it ships (by the software on The map, by a person as well on The map with review and Done for you). The measurement says which question. The diagnosis says who holds it and why. The brief carries your verified facts, your voice and what the winning source said, in front of the draft, every time. The page goes live. Eight engines are asked again. Watch one question go through.
What goes in the brief
Your facts
The fact sheet you confirmed at intake. Nothing outside it gets claimed
The holder
What the page that beat you said, and the sources it holds the answer with
Your voice
How you sound, and what you never say
The shape
Direct answer first, every target question covered, your name as the entity
The check
Facts against the sheet, a reads-human score, a can-an-engine-lift-this score, then a person
01The question they ask
QBest physical therapist for runners in Encinitas
QPhysical therapy after ACL surgery, do I need a referral?
QDoes Northshore PT take Medicare?
QDry needling near Carlsbad
Twelve to twenty buyer questions, drafted from your market, confirmed by you, run across eight engines every month. The map says which ones you are losing, and to whom.
briefed
02The brief, built from your content
brief · Best physical therapist for runner…ready
Holds it todayCoastal Rehab, a 2021 blog post: "running injuries we treat"
From the mapWho holds this answer today, and which page taught the engines
From your fact fileVerified facts only, provenance stamped (3 for this page)
From your voice rulesHow you sound, what you never claim
From how engines readDirect answer first, one question, self-contained, schema
An engine has no memory of your business. It starts from zero every time. So the brief carries everything: your facts, your voice, what the winning page said, the shape engines lift from. The words come out right because what went in was.
written
03The page that answers it
northshorept.com
Running injury rehab and gait analysis in Encinitas and Carlsbad
The answer in the first paragraph. Your name as the entity. Every claim traceable to a fact you confirmed.
Two clinicians certified in running gait analysis
Return-to-run protocol, staged by benchmark
Encinitas and Carlsbad locations, both stated
Facts3/3Reads human91ShippedSept 14
Written from the brief by you or by us, checked against the facts before it ships, published on your site. One page built to earn the Google rank and the AI citation together, because the engines cite what already ranks.
measured
04Who names you now
ChatGPT
Perplexity
Gemini
Claude
AI Overviews
AI Mode
Copilot
Grok
Before1/8
→
After6/8
Banked for next month+3 facts in the fileone held question, one ledger line, one page still working
Same question, same eight engines, next month. One page can move several of them, because every engine reads the same map. The ledger records what changed after the page went up, with the query named. Then the next question.
A tool resets every month. A published page does not. Each page that ships adds a held question, facts the engines now repeat back, and a line in the ledger. The next brief starts from all of it, and it is all on your site.
01 MEASUREWhich questions you are losing
Your buyer questions, run across eight engines, several times, with every answer saved. The map shows who holds each answer.
02 DIAGNOSEWhy they hold it
Which page taught the engines, which facts about you are wrong or missing, and where your own descriptions contradict each other.
03 BRIEFThe brief, built from your content
What the winning page said, your verified facts, your voice, the shape engines lift from. Loaded in front of the draft, every time.
04 WRITE + PUBLISHThe page goes live
Written from the brief by you or by us, checked against the facts, approved, published. This is the stage that moves the answer.
05 RE-MEASUREThe ledger grades the page
Same questions, same engines, next month. What moved, with the query named. New facts banked. Then the next page.
When a published page shows up in the answers
60 to 90 days
Page published
Indexed
Flips start
Confirmed
Page published
Indexed
Flips start
Confirmed
Single-month moves are noise. Flips take 60 to 90 days after indexing, and a win only counts once it holds across the deeper sample. Trend, never truth.
All eight stages, published in full: How it works.
who does each step on each plan, the brief, one question going through the engine, and why it compounds
Built for compliance-sensitive industries
Where a wrong answer is a liability, autopilot is not an option.
A score tells you a number went down. Eidomai tells you which question you lost, who took it, and what to publish to compete for it, with every fact checked first.
Nothing unverified goes live.
Every page is written from a fact sheet you confirmed. Wrong claims about you get traced to the page that taught them and corrected there.
You approve every word.
On every plan. No content calendar publishing in your name while you are seeing patients or pouring for a tasting.
Built by people who work in your world.
Nimbletoad has run HIPAA-compliant ads, forms and CRM for healthcare and hospice clients for years. Eidomai reads public AI answers about your business, never patient data, and handles your facts with the same care.
We save what each engine actually said about you, word for word.
Real competitors
See who gets recommended when you do not, and why.
Real work
For the questions worth working on, a next step built from facts you confirmed: improve an existing page, add a missing one, or correct the fact behind a wrong answer. Related questions are handled together, not one page each.
Real proof
Same questions, same engines, next month. What moved, and what did not.
ChatGPT, Perplexity, Gemini, Claude, Copilot, Grok, AI Overviews and AI Mode were built by rivals on different data, and they still land on the same names, the same sources and the same mistakes. Your business is one region in one shared map, and every engine reads from approximately the same map. When a Nimbletoad client improved, it improved across engines together. When the engines got a client wrong, the error showed up everywhere too. So Eidomai measures engine by engine, because each retrieves differently, and fixes the map once. The inverse compounds too: a stale fact in a source the engines trust blurs you everywhere at once, which is why every claim an engine makes about you is audited monthly and corrected at the page that taught it (the accuracy layer).
BlurredThree descriptions that disagree, a stale fact in a source the engines trust, a category nobody can place. Five of eight engines reach past you for the competitor whose region is crisp.
SharpOne name, one set of facts, pages that answer real questions in citable form, the same facts repeated by sources that are not you. Every engine reads the same map, so every engine reads the same facts about you.
What we saw across the client book
Observed
When a client improved, it improved across engines together. When the engines got a client wrong, the error showed up everywhere
So
Measure engine by engine, because each retrieves differently. Fix the map once
The inverse
A stale fact in a source the engines trust blurs you everywhere at once
Where it shows
The same sources, the same names and the same errors surface on every engine we ask, month after month
real answers, real competitors, real work, real proof, and why one page moves eight engines
You want the answer to change, not a number about it.
Two roads. You do the work: read the map, confirm your facts, publish the page, check next month. Or we do it on Done for you and you hand it to a partner you trust, approving every word before it goes live. Both roads end at the same place: a different answer next month.
On either road, the key is results.
Your screen
Your questions. Eight engines. Who wins.
Your demo opens on this screen with your own business on it.
“Physical therapy after ACL surgery, North County”
ChatGPTYou are named. 8 of 8 engines name Northshore.
Northshore Physical Therapy in Encinitas runs a post-surgical ACL program with return-to-sport testing. Coastal Motion PT and Encinitas Sports Rehab also offer rehab...
“Best physical therapist for runners in Encinitas”
PerplexityCoastal Motion PT is named. 2 of 8 engines name Northshore.
For runners, Coastal Motion PT is frequently recommended for gait analysis and return-to-running plans. Movement Lab is another option in Carlsbad...
“PT for plantar fasciitis without a referral”
GeminiNobody is named consistently. Open territory.
In California you can see a physical therapist without a referral for a limited period. Look for a clinic that treats foot and ankle conditions...
Who each AI engine names for each of your buyer questions. The gauge up front is how many of the eight name you. In the cells, a green dot means you are named, a red dot names the competitor holding that answer today, and a hollow dot means nobody is named consistently yet.
Who holds the answers you are not winningCoastal Motion PT 9Movement Lab 6Encinitas Sports Rehab 4nobody yet 27
You
Buyer question
ChatGPT
Perplexity
Gemini
Claude
Google AIO
AI Mode
Copilot
Grok
8/8
Physical therapy after ACL surgery, North County
You
You
7/8You
You
You
You
You
You
7/8
Sports rehab clinic open Saturdays, North County
You
Coastal Motion
You
You
You
6/8You
You
You
5/8
Does Northshore PT take Medicare?
You
You
wrong claim
wrong claim
Open
You
You
You
5/8
Physical therapy for shoulder impingement Carlsbad
You
You
Open
You
Open
You
Movement Lab
You
2/8
Best physical therapist for runners in Encinitas
Coastal Motion
Coastal Motion
5/8Coastal Motion
You
Coastal Motion
Open
You
Open
2/8
Dry needling near Carlsbad
Movement Lab
Open
Movement Lab
You
4/8Movement Lab
Open
You
Movement Lab
1/8
Pelvic floor physical therapy Encinitas
Encinitas SR
Encinitas SR
Open
Open
Encinitas SR
You
Open
3/8Encinitas SR
1/8
Rotator cuff rehab Carlsbad
Coastal Motion
Coastal Motion
Open
Coastal Motion
Open
Coastal Motion
You
Open
1/8
Cash pay physical therapy North County, is it worth it?
Open
Movement Lab
Open
Open
Open
You
Open
Open
0/8
PT for plantar fasciitis without a referral
Open
Open
Open
Open
Open
Open
Open
Open
10 of 46 questions shown · sample data
The portal, on the fictional Northshore Physical Therapy set. Sample data.
Who each AI engine names for each of your buyer questions. The gauge up front is how many of the eight name you. In the cells, a green dot means you are named, a red dot names the competitor holding that answer today, and a hollow dot means nobody is named consistently yet.
Who holds the answers you are not winningCoastal Motion PT 9Movement Lab 6Encinitas Sports Rehab 4nobody yet 27
You
Buyer question
ChatGPT
Perplexity
Gemini
Claude
Google AIO
AI Mode
Copilot
Grok
8/8
Physical therapy after ACL surgery, North County
You
You
7/8You
You
You
You
You
You
7/8
Sports rehab clinic open Saturdays, North County
You
Coastal Motion
You
You
You
6/8You
You
You
5/8
Does Northshore PT take Medicare?
You
You
wrong claim
wrong claim
Open
You
You
You
5/8
Physical therapy for shoulder impingement Carlsbad
You
You
Open
You
Open
You
Movement Lab
You
2/8
Best physical therapist for runners in Encinitas
Coastal Motion
Coastal Motion
5/8Coastal Motion
You
Coastal Motion
Open
You
Open
2/8
Dry needling near Carlsbad
Movement Lab
Open
Movement Lab
You
4/8Movement Lab
Open
You
Movement Lab
1/8
Pelvic floor physical therapy Encinitas
Encinitas SR
Encinitas SR
Open
Open
Encinitas SR
You
Open
3/8Encinitas SR
1/8
Rotator cuff rehab Carlsbad
Coastal Motion
Coastal Motion
Open
Coastal Motion
Open
Coastal Motion
You
Open
1/8
Cash pay physical therapy North County, is it worth it?
Open
Movement Lab
Open
Open
Open
You
Open
Open
0/8
PT for plantar fasciitis without a referral
Open
Open
Open
Open
Open
Open
Open
Open
10 of 46 questions shown · sample data
The portal, on the fictional Northshore Physical Therapy set. Sample data.
The engines we ask, every month
ChatGPTPerplexityClaudeGeminiGrokGoogle AI OverviewsGoogle AI ModeCopilot
Prospects open the demo on this screen, with their own data on it. Clients live in it: the map, the briefs, the draft check that scores a page against the facts before it ships, the ledger, the analytics join.
What is on the portal
Battle map
Questions down the side, engines across the top, the saved answer one click from every cell
Accuracy
Every claim the engines make about you, judged against your fact sheet, traced to its source
Briefs
One per lost question: who holds it, why, and the page built to compete for it
Draft check
Facts, reads-human, liftable. Advisory scores; a person decides
Ledger
What moved after the work went live, confirmed or provisional. Evidence to read, not proof that one page caused it
Methodology card
Panel version, market, sampling depth, scoring rule, date. On every map
what is on the portal
Two ways to start
You run your own map. Or we run it with you.
You Cook
Your map. You run it.
$295 a month
The software measures every month and tells you what to write. You write it, and you see what moved.
See: the system measures monthly, every answer saved
Answer: what to write for each lost question. You write it
Prove: the system asks again, you see what changed
Have a writer?The map with review: your writer writes from the prompt, we check the draft before it ships. Let’s talk.
Done for you (We Cook): what is in it
01
A person at Eidomai who looks at everything and helps you execute
02
Twelve to twenty buyer questions, confirmed by you
03
Eight engines, every month, every answer saved
04
Accuracy watchdog weekly, corrections sent to the source
05
The prompt for every lost question, and a person who checks the draft
06
Six pages a month: written, checked, published, placed
07
Citation outreach, the ledger, the portal
The map (You Cook): what is in it
01
The same twelve to twenty questions, confirmed by you
02
Eight engines, every month, every answer saved
03
Battle map: who holds each answer today
04
Monthly accuracy audit, wrong claims traced to the source
05
The context ledger: an thirteen-question interview that becomes your fact sheet
06
The prompt for every lost question: who holds it, what earns it, your verified facts, your voice. Copy it, write the page, mark it shipped
07
The ledger, the movement report, the portal
Locked
A person at Eidomai who looks at everything and helps you execute
Locked
Check your draft: a person reads the page against the facts before it ships
Locked
Pages written, published and placed
Locked
Weekly watchdog and corrections
Done for you is a growth partner, not a subscription: a person at Eidomai looks at everything and helps you execute. The map is the software on its own, and it is where most people start. The cookbook was never the hard part. The cook always was: The Cookbook Problem, on the Nimbletoad Insights.
everything in each plan, and what The map leaves locked
Find out what AI says about you.
Free check on ChatGPT and Claude, results by email, no call required.