What to do
Step by step.
- Open Local Map in the sidebar, under Battle Map. Pick the question, and where it was asked: an AI assistant or Google Maps. If you have more than one location, pick the location too.
- Read the numbers beside the map: the share of points where you are named, the farthest point where you are named, and how many businesses are named across the grid. How far out and This market say the same in one sentence each.
- Pick any point on the map to see who is named there.
- Read Where you are not named. Each area is one of two kinds.
- A content gap has one of your offices nearby and you are still not named. A page for that area can earn it. On an assistant, the biggest content gaps are also items on your Work list.
- A distance gap has no office nearby. Answers there name whoever is close. No page changes that, so there is nothing to write.
- If an office of yours sits where you are not named, the page says so above the gaps. Start there.
What happens next. A content gap near an office opens as a Work list item marked Local map area.
The Battle Map reads all your questions across all the engines. The Local map takes one question at a time and asks it from many points around you, because the answer to a local question changes with where the person asking is.
A map of where you are named is only useful if it says what to do about the places you are not. That depends on where your offices are, so the map reads every area against them. Near an office, a gap is work a page can do. Far from every office, it is distance, and the map says so plainly.
How to read it
What the screen is telling you.
- Nearby means within 2 miles of an office.
- On an assistant, a point reads named or not named. A named point also says whether you came first or second, or later in the answer. No place number is shown, because the order changes from one ask to the next.
- On Google Maps, a point shows your place in the results, and the rate counts the points where you are in the top 3. A place there is earned by the listing, not by a page, so a gap on Google Maps opens no Work list item.
- How far out is the widest circle in which you are named at half or more of the points. The farthest single point is given beside it.
- This market says how many businesses are named at half or more of the points. A market where a few businesses hold most of the points usually takes longer to move than a spread one.
- An assistant names the business, not the office. Each point where you are named is counted for your nearest office.
- The tab shows once it is switched on for your account and a first grid has run. Ask us if you do not see it.
Questions
People ask.
- Why is there no item for an area far from my offices?
- Because a page would not earn it. Answers to a local question name businesses near the person asking.
- Where do the office locations come from?
- From the locations set up on your account. If one is missing or wrong, tell us and we correct it.
- Does a Local map area on the Work list come with a brief?
- Not yet. The item shows the finding and the evidence: where you are not named, who is named there, and the pages those answers cite. It says who writes the page.
- I do not see the Local Map tab.
- It is switched on per account, and it needs a first grid to show. Ask us and we will tell you where yours stands.