Why is a tab showing a padlock?

It is part of a plan above yours. The tab still shows a sample of what it holds so you can see what the plan adds; nothing on it is your data until the plan starts.

Yes, any month. Every upgrade button in the portal opens the booking calendar for a short call, and your map, your ledger and your briefs carry over unchanged.

What is the cook language on the website?

The same two plans by another name. You Cook is The map: you write, the software checks. We Cook is Done for you: we write, you approve. The map with review is the line between them: we prep, you cook.

Which plan am I on, and what it unlocks

The portal sidebar with the plan name under the wordmark and the tabs, some marked with a padlock.

Look under the wordmark in the sidebar. The line there is your plan: The map, The map with review, or Done for you. A free check or a demo map says so in a banner across the top of every page.

The measurement is the same on every plan. The same questions, the same eight engines, the same battle map, the same accuracy check against your facts. What changes is who does the work that follows: on The map it is you with the software, on The map with review it is you with a person reading behind you, and on Done for you it is us with your approval.

The plans page on this site has the full who-does-what table. If you want to know what a locked tab would show for your business, book a call from any upgrade button and we walk through your own map.

How to read it

What the screen is telling you.

The map: Overview, Battle Map, Diagnosis, Accuracy, Briefs (with the draft check), Your Context, Your Questions, Your Competitors, Continuous Improvement, Competitor Lens. You write and publish; the software measures, briefs and checks.
The map with review: everything on The map, plus 1b. Ask a person to check your draft on every brief. A person at Eidomai reads the draft against your facts and replies by email.
Done for you: everything above, plus the Content Pipeline (we write six pages a month from your briefs and you approve every word), Performance and Reports, same-day re-measures, the weekly accuracy check, and the corrections sent on your behalf.
A free check or a demo map shows the real measurement (Overview, Battle Map, Diagnosis, Accuracy) as a one-time run. Nothing on it refreshes, and the workspace tabs open when a plan starts.

Questions

People ask.

Why is a tab showing a padlock?: It is part of a plan above yours. The tab still shows a sample of what it holds so you can see what the plan adds; nothing on it is your data until the plan starts.
Can I change plans?: Yes, any month. Every upgrade button in the portal opens the booking calendar for a short call, and your map, your ledger and your briefs carry over unchanged.
What is the cook language on the website?: The same two plans by another name. You Cook is The map: you write, the software checks. We Cook is Done for you: we write, you approve. The map with review is the line between them: we prep, you cook.