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Briefs and content

What a brief is, how to write the content from its prompt, what the draft check says, and how to mark it shipped.

How to · 2 minWhat a brief isA brief is the plan for one piece of content: the question it is meant to earn, who holds that answer today, what the engines cite, and a copy-ready prompt built from your verified facts. Every question you are losing gets one. The content written from it is what moves the map.
How to · 2 minCopy the prompt and write the content (The Map)On The Map the writing is yours. Press Copy the prompt on a brief and paste it into any AI or hand it to your writer. The prompt carries the target question, the facts from your ledger, and the shape of content an engine can cite. Then paste the draft back under 1. Check your draft.
How to · 2 minCheck your draft, and what the three verdicts meanPaste the whole piece under 1. Check your draft and press Check my draft. It comes back Ready to ship, Revise before shipping, or Blocked, with two scores: Reads human and Answer ready. Blocked means a placeholder or a never-true claim is still in the text, and Mark it shipped stays closed until a check passes.
Read · 2 minYour industry's rulesEidomai loads the advertising rules for the industry you picked, plus any rules you added. You see them on each brief, in the prompt you copy, and in the rules check in draft check. Change your industry or your own rules any time in settings.
How to · 2 minMark it shipped, undo, and correct the URLWhen the content is live, paste its address under 2. Mark it shipped and press Mark shipped. The date goes on your trend chart and the next monthly run grades the content. Correct the URL fixes a wrong address; Undo removes the marker. Both work until the content has been re-measured.
How to · 2 minThe Content Pipeline (Done for you)On Done for you, the Content Pipeline is where our team writes your content. Every piece in flight, from recommendation to published, with live status. Cards marked Ready for your review are waiting on you: read the draft, fill any highlighted placeholder, and approve, request changes, or comment.
Read · 1 minSample DocsFinished sample pieces of content written from your own measurement and your own verified facts, so you can see what the content step produces before committing to anything. Placeholders marked CLIENT TO CONFIRM are the only thing between a sample and live content.

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